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  Survey Methods

The survey method that would be selected for any particular study will depend upon a number of factors:

  • its suitability for recruiting the required sample
  • its suitability for the amount and type of information required
  • the speed of response and the required timescale
  • the budget available

In many cases, a combination approach may be best, either at different stages of the project or to provide alternative means of completion for the convenience of the respondent.

         MPG International is the market research division of Info-e